Herbstreit and Poggi warn of bidding wars, private equity in college football
The NewsNation interview with Kirk Herbstreit and Biff Poggi examines the transformed economics of college football in the post-House v. NCAA settlement era. Segments cover the evolution from true name-image-likeness marketing deals to booster-funded collectives functioning as pay-for-play, high school recruiting now routed through agents demanding salary ranges, and risks of private equity gaining influence over rosters and coaching decisions. Personal anecdotes illustrate changed fan and family dynamics, including Herbstreit's son Chase and Poggi's dog Peter securing NIL deals. Both express concern for players' long-term growth amid constant transfers and lawsuits.
Source: NewsNation